plastic ≠ fantastic

Introduction

More than 8 million tonnes of plastic are dumped into the ocean every year.
1.3 million plastic bags are used globally every single minute.
The US alone uses more than 500 million straws every single day.
And by 2050 there will be more plastic in the ocean than fish.
For all this, we are responsible.

Type: schoolproject
Timeframe: 10 weeks
Role: Creative director, Product design

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Idea

By 2050 there will be more plastic in the ocean than fish. For this, we are responsible. You, me, all of us. With this project I want to raise awareness by letting people design their own T-shirt with their own plastic trash applied to it. This t-shirt reminds people continuously about the plastic footprint they leave behind.

Because plastic is just anything but fantastic.

tshirt
tshirt
tshirt

Process

By collecting plastic waste around the house and asking friends for their trash the pile became bigger and bigger. First I only used the sowing machine to stitch the plastic on the t-shirts. At this moment the t-shirts were not washable, so I started using velcro to attach the plastics to the t-shirt. This way the plastic pieces could always be taken off before washing.

tshirt
tshirt
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